Measuring Mobile Ad Performance and Conversions Report Editor
Account Audit Demo
Shopping Campaigns – Introduction
What are Google Shopping Ads /Product Listing Ads?
Where do they appear on Google? What Shoppers on the internet do?
What retailers need? – New Advertising technologies
Google Shopping set retailers up for success
Features of Google Shopping Why PLA’s? And the path to creating PLA Ads
Merchant Centre Steps
Create Shopping Campaign on Google AdWords
Track Performance and Optimize the Campaigns
YouTube Marketing – Introduction & Ad Formats
YouTube Ad Formats
YouTube Campaign Creation
Video Campaign Optimization Tips
Hands on Assignments & Projects
The real learning at any place happens with practical knowledge. Students will get various assignments and projects across multiple areas so as to make them masters in it. If the participant is an entrepreneur or runs his/her own business, we at Brandveda not only guide them to work on their websites but help them in strategizing their digital marketing needs.
Industry Case study Exercises
For each of the core modules, participants will do a hands-on exercise based on a real-life industry case study.
Who is this course for?
Website Owners, Online entrepreneurs, Digital Marketing, Marketing Students, Freelance content writers, Graduates with having basic computer skills.
No prior Digital Marketing Knowledge required. Basic knowledge about the Internet and good command over the English language is required.