The one-day workshop focused on the latest trends and applications of Artificial Intelligence (AI) and Digital Marketing Automation. The session began with an introduction to AI by Mr. Saurabh Pandey, who trained 50,000+ students & also the Founder of Brandveda. He stated, “AI has become an essential part of digital marketing in today’s world. It is important that we understand the principles behind it and learn how to use it effectively for our marketing campaigns.”
The workshop then delved into the various topics related to AI and Digital Marketing Automation such as customer segmentation, Chabot building, campaign optimization, website design & usability improvements, search engine optimization (SEO), content creation & management, analytics insights etc. Throughout the session expert from Brandveda shared their experiences and perspectives on these topics while also providing hands-on experience with real-world examples so that participants could gain a better understanding of practical applications of AI in digital marketing.
At the end of the session there was a q/a session where participants asked questions related to AI & Digital Marketing Automation which were answered by Mr. Saurabh Pandey. The workshop ended with a positive note with everyone gaining valuable insight into how they can use AI for their own marketing strategies.
Overall, it was an enriching experience for everyone involved as they gained more knowledge about Artificial Intelligence (AI) and Digital Marketing Automation through this workshop conducted by Brandveda at Kadi Sarva Vishwavidyalaya.
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