If you are a fashionista looking for the list of top influencers in India, you have landed at the exact place. This article will provide information about the fashion industry and top fashion influencers in India that will keep you updated with the latest trends.
The fashion industry has evolved differently with the influence of social media. Influencers are shaping the industry in a very different way. Using social media, they can deliver trendy designs to the audience. The fashion industry shows a collection of stylish clothes, shoes, and all the other trendy stuff.
Who are the fashion influencers?
Fashion influencers are individuals who stay updated with the latest trends and designs. These fashion influencers help brands create their value in the fashion industry. Brands hire fashion influencers to showcase their product on social media platforms. They have a large audience on their social media accounts, and many people follow them to stay updated on fashion trends. Also, they provide feedback about the brand or product that encourages people to buy the product.
Fashion influencers continuously introduce the audience to fresh trends by creating content that drives brand engagement. Collaborating with these fashion influencers can uplift your brand's visibility. By following these influencers, many people upgrade their fashion game and purchase products recommended by fashion influencers.
Fashion is about dressing up with what is in trend. There are many male and female influencers in India, but in this blog, we will discuss India's Top 12 fashion influencers.
What do these fashion influencers post on their accounts?
Fashion Influencers have a large audience on their social media accounts, and many people admire them for their fashion sense, trendy clothes, and unique designs. These fashion influencers in India majorly create content related to their outfit, shoes, accessories, product reviews, and styling tips.
People follow them and adore their lifestyle. Many people purchase things suggested by fashion influencers that increase the sales of the brands.
Top Fashion Influencers in India
1. Komal Pandey
She is an Indian blogger and fashion influencer with 1.9M followers on Instagram. She creates content about fashion trends and has won the Best Fashion Influencer in India award for three years. Forbes also mentioned her.
Komal Pandey was born on 18 June 1994 in New Delhi, where she completed her schooling. She started her career as a YouTuber on 27 August 2017, and now she has more than 1.35M subscribers. She is well-known for her outstanding dressing sense.
Last year, she participated in the runway at Paris Fashion Week and collaborated with brands like Whisper, Vaseline, Myntra, and Google.
2. Diipa Buller Khosla
Diipa Buller is an Indian fashion influencer who has gained popularity all over the world. She is not only a model, but she is an excellent public speaker, a founder, and an influencer.
She has also been featured on seven international magazine covers. She is also the founder and CEO of her brand, Indewild. She began her career in fashion with an internship in Amsterdam.
She has 2.1M followers on Instagram and won a Forces of Fashion award from Vogue India.
3. Kritika Khurana
Kritika Khurana began her fashion influencer career by sharing her daily outfits on Instagram with #OOTD eight years ago. After a time, she launched her own blog, That Boho Girl.
She has 1.8M followers on Instagram and a unique username (#that boho girl). In March 2023, she won the Lifestyle Influencer of the Year award.
She creates content related to fashion, mini vlogs, and her get ready with me (GRWM) videos. She is well-known for recreating fashion with creativity and uniqueness.
She also collaborates with many skin care products such as ponds, pears, etc.
4. Juhi Godambe
Juhi Godambe is a fashion content creator popularly known for her styling. Her journey began with the launch of her fashion blog, and now, with her bold fashion sense and unique dressing, she has 550k followers on Instagram.
She is well-known for her experimental looks; she also shares product reviews. Juhi Godambe is also the founder of the brand Arabella.
She pursued a degree in fashion buying and merchandising in London. On her Instagram channel, she shares review videos, her experimental looks, and skin care products.
5. Aashna Shroff
Aashna Shroff is a leading name for Top Fashion Influencers in India. Aashna Shroff is a social media influencer, YouTuber, blogger, and fashionista. Reportedly, she is engaged to Arman Malik.
She was born and brought up in Mumbai, and then she went to London to pursue a career in fashion at the London College of Fashion.
She creates content related to beauty, fashion, and lifestyle. She has been in paid partnerships with Myntra, Mynykaa, and other famous beauty brands. She also shares GRWM videos on Instagram, and she has 1 Million followers there and 188k subscribers on YouTube.
6. Usaamah Siddique
Usaamah Siddique is a well-known figure in fashion and lifestyle influencing. He is famous for redefining fashion for Indian men through his fashion sense and outstanding choices. Also, he graduated in business Marketing.
Usaamah Siddique founded the Dapper label, a fashion-related brand based in Mumbai, India. He works as a celebrity stylist. He has styled Ranbir Kapoor and Varun Dhawan and now designs for his brand.
He has over 112K followers on Instagram and collaborates with brands to showcase their products and services to audiences. Many fashion houses have featured him as India's best male fashion influencer.
7. Siddharth Batra
Siddharth Batra is a viral fashion blogger and styling editor. He is known for his unique test in clothing. He creates content related to beauty and fashion. He also posts reviews of the products, his makeup videos, and brand offers on their products.
He is breaking men's fashion stereotypes by experimenting with styling and makeup. Last year, he also received an award for being the best fashion influencer. He also shares skin and beauty tips on his Instagram page, with a large following of 269K people.
He also collaborates with premium brands to promote their products.
8. Santoshi Shetty
Santoshi Shetty is a fashion blogger with 729K followers on her Instagram account. Her bold looks are her identity, and she uniquely styles herself. She has worked in paid partnerships with prominent brands like Myntra, Nyka, AZORTE, etc.
She has always been a fashion enthusiast, so she started her career in blogging and fashion influencing. According to a report, Santoshi Shetty charges approximately 40K to 90K per reel on Instagram.
She started doing yoga in 2020, and on her Instagram, she shares content related to her yoga and workouts.
9. Aakriti Rana
Aakriti Rana has a considerable fan base of 1 million followers. Her fashion sense is stunning and mesmerizing. She creates content related to fashion, travel, lifestyle, and beauty.
She is a young, talented, and creative who has the art of fashion. She creates her looks by mixing different outfits and has a fantastic fashion sense.
Aakriti Rana loves to travel; she explores good places and restaurants everywhere and creates content that helps people. She has achieved numerous titles in her modeling. She is also a fashion ambassador for a jewelry brand. She has a presence on YouTube, where she has 149K subscribers.
10. Masoom Minawala
Masoon Minawala is a fashion influencer and content creator; she started her journey with her fashion blog in 2011. She has a massive following of over 1.2 million people on Instagram, 56.7K subscribers on YouTube, and a net worth of approximately 12 crores.
She is bridging the gap between India and the global fashion industry. Her success has positioned her as the top fashion influencer in India. She has a great experience in the industry. She started her journey as a fashion blogger at an early age. She has worked with and represented many famous brands, such as Louis Vuitton, Estee Lauder, and Samsung.
Masoom Minawala's father is a businessman; he is a well-known diamond jeweler.
11. Karron S Dhinggra
Karron S Dhinggra is also known as the formal edit. Karron is a famous face in the Indian fashion industry and lifestyle influencing. He started his career as a corporate lawyer, and later, he found his interest in the fashion industry and became the top men's lifestyle influencer in India.
He influences people with his unique styling tips. He shares insights and experience related to fashion, lifestyle, and grooming on his blog, 'The Formal Edits,' which helps people redefine their personalities with his tips.
He has over 2.1 million followers on Instagram and 5.8 million subscribers on YouTube. Forbes also mentioned him as a digital star.
In his video, he shares content related to styling gadgets, trendy clothes, and upcoming brand sales.
12. Aashna Hegde
Aashna Hegde is an Indian model, social media influencer, actor, and YouTuber who has significantly impacted the fashion industry. She is also well known for creating and sharing fashion-related content on platforms like Instagram and YouTube.
She is extremely popular on YouTube; she shares challenge videos, travel vlogs, fashion hauls, and makeup tutorials on her channel. She has approximately 800K subscribers there and 1.1 million followers on Instagram. She is just 27 years old and has achieved a considerable fan base. Last year, she received an award for being the beauty creator of the year.
Aashna Hegde became the first Indian content creator to make a runway debut at the New York Fashion Week as a showstopper in September 2022.
Conclusion
Fashion is integral to our lives; everybody wants to look perfect. In this fast-paced world, these top influencers in India are helping us learn about the latest trends, beauty hacks, and personality tips. These influencers show us what is trendy and teach us how to wear simplicity and look classy and minimal.
All of them are unique in their way, and their styling tips help people feel confident and encourage them to love themselves and style pretty. These top influencers in India create content and work hard to inspire others and make fashion exciting.
They also help brands promote their products and services. Many prominent brands approach these top influencers in India to showcase their products.
Frequently Asked Questions (FAQ's)
What are some famous fashion influencers in India?
- Juhi Godambe
- Komal Pandey
- Kritika Khurana
- Aashna Shroff
- Santoshi Shetty
- Akanksha Redhu
- House of Misu
- Usaamah Siddique
- Gia Kashyap
- Aakriti Rana
How do fashion influencers impact the fashion industry in India?
Fashion influencers in India shape fashion trends, influence consumer behavior, and promote brands. They are seen as fashion authorities who have the power to drive consumer choices, collaborate with designers, and influence the direction of the industry. Nowadays, people follow these influencers as their role models and try to live the lifestyle recommended by these influencers.
Who was the female fashion icon of India?
Rani Sita Devi was a prominent figure featured in Vogue Magzine. She was recognized for her beauty and sense of styling.
What are some famous Indian men's fashion Brands?
Here are some famous Indian men's fashion brands.
- Raymonds
- Fabindia
- Mufti
- Flying Machine
- Park Avenue.
