BONUS: Top 5 digital marketing courses to enroll in
Digital Marketing is a game-changer for people who are trying to sell a product and service or create a personal brand. It has changed the dynamics of branding. Businesses are able to connect with their audiences on a personal level and understand their issues more closely. Apart from that, it has opened doors for homegrown businesses and start-ups as well. The major reason behind this is that digital marketing is cheaper as compared to traditional marketing. This major shift has inspired young students to pursue digital marketing courses in India. A lot of private institutes and universities are offering this course. There is a lot of scope in this industry as students can look for a job or choose to start their own business after the completion of the course. However, the industry will judge you on the basis of the digital marketing course duration. Your ability to apply strategies will also depend on the duration of the course.This is because digital marketing is a vast subject. There are institutes that provide a weekend course and institutes that provide a 6 months long course. Based on that, you will learn the intensive modules and learn to apply them. Hence, always research on the digital marketing course duration before enrolling with an institute.
What is included in a digital marketing course?
Affordable online digital marketing courses include various modules on search engines, social media channels, paid advertising, email marketing, content marketing and more. The course content from the top digital marketing institutes in India makes sure that you master the art of online marketing by reaching the right audience. It will teach you the right techniques and tips to create a powerful digital marketing strategy.
What is the right digital marketing course duration?
There can be no right digital marketing course duration as it can be relative to each individual. This is because if you are a beginner in the field, you will take time to understand the concepts and grasp the intensive modules. If you are working in the field and upgrading yourself, then you will understand the flow and hence, you do not have to worry about the digital marketing course duration.If you are completely new to the subject, then opt for an online digital marketing course that talks about the basic modules and explains you the beginner strategies. Such courses last for 2 days to a week. They will just cover the basic modules and give you an idea of each topic.Once you have understood the topic and what is included in it, you can go for detailed digital marketing courses in India. These courses are usually from 3 months to 6 months. They cover each and every topic in detail. Opt for such a course only if you are passionate about the subject and are looking to make a career out of it. This is because digital marketing course duration with longer hours is usually expensive and time-consuming. You will get a lot of assignments and you might have to do an internship after the course as well. Once you have finished a 360-degree digital marketing course duration in India, you can look for specialized programs. A detailed course will give you exposure to all the topics and hence, you can choose a particular topic based on your liking. So, you can opt for specialized courses in the various arenas of digital marketing. This digital marketing course duration vary from institute to institute. Some last for 2 days while some are even 6 months long. However, the standard time to learn digital marketing is 3 months. Hence, you should not opt for a digital marketing course duration that is lesser than that.
Top 5 digital marketing institutes in India:
If you are looking for lucrative and affordable online digital marketing courses, then read on. We have listed some of the best institutes in India that can make you a digital marketing rock star.
It is one of the top digital marketing institutes in India. It has also been awarded as the best digital marketing institute by Times of India. They have taught 50000+ students up till now and places 1000+ students. The institute has a wonderful team of faculty. The head trainer of the institute in Mr. Saurabh Pandey and he has 15+ years of experience in the industry.The institute offers various courses but, you should enroll in their Digital marketing course. The digital marketing course duration in India is 3 months. The course includes topics like social media marketing, search engine optimization, search engine marketing, content marketing, email marketing, paid advertising and more.
2. Digital Vidya
It has ranked in the list of India’s 10 best online education providers for 2019. Their 360 degree digital marketing course is very lucrative and consists of 44 different modules. They provide classroom training as well as online digital marketing course. They also offer 15 certifications with tools that are worth 72k.Their major modules include search engine optimization, search engine marketing, social media marketing, email marketing, inbound marketing, web analytics, Facebook marketing and more. The digital marketing course duration consists of 100 plus hours. They even have 140 hours dedicated to assignments alone.
National Institute of Information Technology has a reputation past 30 years. They introduced their digital marketing course in 2012. It is one of the digital marketing institutes in India that is offering a post-graduation program in the field. You will have to be a graduate for enrolling in this program. They have a weekday and weekend batch both.The program is online and provides self-paced learning. This program has an age criteria where the student has to be of 18-24 years. They also take a screening test before enrolling you in to the program. The digital marketing course duration consists of 400+ learning hours. A lot of digital marketing agencies in India support this course as it teaches modules based on industry requirements.
4. Learning Catalyst
It is one of the best digital marketing institutes in India. It was established in the year 2009 and they have courses that can help working professionals, entrepreneurs and students. They offer a lot of different courses. However, one of their lucrative specialized courses is for Digital publishers. It focuses on SEO. Professionals like content marketers, brand mangers and management teams can sign up in this course. It is one of the digital marketing courses in India that teaches you to leverage the increased usage of digital media in the competitive market. The course also has case studies, competition research approach and market research approach. The digital marketing course duration in India is for a week only.
5. Digital Scholar
This is one of the digital marketing institutes in India that is owned by one of the leading digital marketing influencers Sorav Jain. The institute offers classroom training as well as online training. The digital marketing course duration for both is 3 months. It focuses on the hardcore skills of digital marketing.They teach 12 different modules that include social media management, content writing, WordPress management, Search engine optimization, automation and more. Students will develop personality traits that resonate with the top digital marketing agencies in India, after the completion of the course. The institute also offers you with a blog and domain name at the time of the enrollment.Website: https://digitalscholar.inHence, these were some of the top digital marketing courses in India. Check the course structure and the faculty experience before signing up for a course. These two things matter a lot. The digital marketing course duration in India vary drastically based on the institute or provider. Thus, you will be able to easily find a course that will suit your requirements.
Skills that you need to develop in order to learn Digital Marketing
Many people will tell you to develop a number of skills to become a digital marketer. However, that is not the case. You just need to develop a specific set of skills for the same.Think out of the boxIf you are planning to become a digital marketer, you need to think creatively. There are a lot of companies on the internet, and to capture your audience’s attention, you will have to think of an innovative and value-adding strategy. An online digital marketing course will surely help you with this.Develop your analytical reasoningAs a digital marketer, you will have to interpret data properly. You need to understand the numbers on your sheet otherwise you will end up wasting a lot of money. Develop critical thinking habits with creativity and you will be able to ace the digital marketing game.
Being a digital marketer requires adaptability to constant change. This is because there are new platforms and tools emerging every day. Hence, join digital marketing courses in India that have updated modules. Also, understand the digital marketing course duration based on the module you are opting for. For example, SEO is a vast subject and hence, you should enrol in a course that offers more sessions. At the same time, email marketing is a brief subject and so, you can enrol in a 2-day workshop for the same.